Rakuten

Rakuten Group, Inc.
Native name
楽天グループ株式会社
Rakuten Group kabushiki kaisha
FormerlyMDM, Inc. (1997–1999)
Company typePublic company
Industry
Founded7 February 1998 (1998-02-07)
FounderHiroshi Mikitani
HeadquartersSetagaya, ,
Japan
Area served
Worldwide
Key people
  • Hiroshi Mikitani (Representative Director, Chairman, President and CEO)
  • Masayuki Hosaka (Vice Chairman)
ServicesOnline shopping, financial services, digital content, telecommunications
Revenue ¥2.279 trillion (2024)
¥−194.7 billion (2024)
¥−135.8 billion (2024)
Total assets¥16.8 trillion (2024)
Total equity¥629 billion (2024)
Number of employees
29,334 (2024)
Subsidiaries
WebsiteOfficial website

Rakuten Group, Inc. (楽天グループ株式会社, Rakuten Gurūpu kabushikigaisha) is a Japanese technology conglomerate headquartered in Tokyo. Founded in 1997 by Hiroshi Mikitani, the company operates a global ecosystem of internet services centered around its online retail marketplace Rakuten Ichiba.

Rakuten's businesses span e-commerce, financial technology services, digital content platforms and telecommunications. Major services include the messaging platform Rakuten Viber, the ebook distributor Rakuten Kobo, the video streaming service Rakuten Viki, and the Japanese telecommunications provider Rakuten Mobile. The company operates in more than 30 countries and regions and employs over 29,000 people worldwide.

Rakuten has been described as the "Amazon of Japan" due to the breadth of its online retail and digital services.