Mattel Films

Mattel Films
FormerlyMattel Playground Productions (2013–2016)
Company typeDivision
IndustryFilm production
PredecessorsRadnitz-Mattel Productions
HIT Movies
Founded
  • October 16, 2013 (2013-10-16) (as Mattel Playground Productions)
  • September 6, 2018 (2018-09-06) (as Mattel Films)
Defunct
  • October 20, 2016 (2016-10-20) (as Mattel Playground Productions)
  • June 2, 2025 (2025-06-02) (as Mattel Films)
Fate
  • Absorbed into Mattel Creations (as Mattel Playground Productions)
  • Merged with Mattel Television to form Mattel Studios (as Mattel Films)
SuccessorMattel Studios (film section)
Headquarters,
U.S.
Area served
Worldwide
Key people
  • Robbie Brenner (executive producer)
  • Ivan Sanchez (executive producer, creativity)
  • Kevin McKeon (vice president)
ParentMattel

Mattel Films was the film production division of American toy and entertainment company Mattel that operated from September 6, 2018 to June 2, 2025. It succeeded Mattel Playground Productions, which was formed on October 16, 2013 as part of Mattel Global Brands, a unified media structural and strategy unit, as itself the successor to Mattel Entertainment and Mattel Studios, Mattel's prior entertainment brands/banners.

On March 31, 2016, Mattel placed the division within a newly created division at the time, Mattel Creations, absorbed its operations into it and, seven months later, made it defunct due to poor box office reception of the release of the live action film Max Steel. On September 6, 2018, the division was revived and reformed as Mattel Films.

On June 2, 2025, Mattel announced a merger, combination and consolidation of this division and its television division, Mattel Television, into Mattel Studios, elevating and/or promoting this division's head Robbie Brenner to/as head of Mattel Studios. This is seen as a revival of the brand/banner Mattel used occasionally or sparingly between 2011 and 2013 in place of their main logo in the end credits for media entries of Monster High, Ever After High and Polly Pocket.