Assad family's cult of personality

During much of Ba'athist Syria, the ruling Assad family created a cult of personality around the family, first around Hafez al-Assad, the leader of Syria from 1970 to 2000, then following Hafez's death, around his son and successor Bashar al-Assad. This cult developed to incredible proportions, involving numerous portraits, frescoes, images on money and statues, with the Assad family visible everywhere. The Assad regime had complete control over all mass media and all spheres of life in Syria, effectively spreading its cult of personality. Although Assad was not a Stalinist, he built a personality cult on the Stalinist model.

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