Generation Beta

Generation Beta, often shortened to Gen Beta, is the proposed name for the demographic cohort succeeding Generation Alpha. The name was coined by futurist and demographer Mark McCrindle, who also coined the name Generation Alpha. He defines the cohort as those born from 2025 to 2039 and this definition has been reported by numerous sources citing McCrindle.

McCrindle expects the generation's members to be primarily the children of younger millennials and Generation Z.