2024–2025 SAG-AFTRA video game strike

2024–2025 SAG-AFTRA video game strike
2024–2025 SAG-AFTRA video game strike
Date	July 26, 2024 – July 9, 2025; (11 months, 1 week and 6 days)
Location	United States
Caused by	Disagreements over the terms of a new labor contract
Goals	Improved protections over the use of artificial intelligence; Unionizing non-union projects (HoYoverse only);
Methods	Picketing; Strike action;
Resulted in	Tentative agreement reached on June 9, 2025; Strike suspended on June 11, 2025; Agreement ratified on July 9, 2025; (See Impact and Aftermath);
Parties
SAG-AFTRA	Activision Productions; Blindlight; Disney Character Voices; Electronic Arts Productions; Epic Games; Formosa Interactive; Insomniac Games; Llama Productions; Take-Two Interactive; VoiceWorks Productions; Warner Bros. Games; HoYoverse (independent strike);

The 2024–2025 SAG-AFTRA video game strike is the labor strike initiated by Screen Actors Guild – American Federation of Television and Radio Artists (SAG-AFTRA) on July 26, 2024, involving the union's voice actors and motion capture artists against American video game companies signed to the union's Interactive Media Agreements over failed renegotiation terms of the contract that had expired in November 2022. The strike was authorized in September 2023. The strike started after a year and a half of negotiations which failed to result in a protection agreement from the use of artificial intelligence (AI) for all performers covered by the Interactive Media Agreement. In addition to video game performers, there were concerns about companies having the ability to train AI to replicate an actor's voice or create a digital replica of their likeness without consent or fair compensation.

The strike was also notable for its unofficial independent strike against Hoyoverse games. The striking voice actors, in addition to asking for AI protections, called for a union agreement to be signed between Hoyoverse and SAG-AFTRA. This mostly resulted in the recasting of the striking voice actors.

On June 9, 2025, SAG-AFTRA announced that a tentative agreement had been reached, and on June 11, the strike was suspended. The agreement was overwhelmingly ratified on July 9, 2025, officially ending the strike.