Zoe Sugg

Zoë Sugg
Sugg in 2014
Born
Zoë Elizabeth Sugg

(1990-03-28) 28 March 1990
Lacock, England
Occupations
  • Media personality
  • entrepreneur
  • author
Years active2009–present
Partner(s)Alfie Deyes
(2012–present; engaged)
Children2
RelativesJoe Sugg (brother)
YouTube information
Channels
Subscribers10.5 million (main)
5 million (vlogs)
Views1.07 billion (main)
1.1 billion (vlogs)
Last updated: 21 October 2025
Websitezoella.co.uk

Zoë Elizabeth Sugg (born 28 March 1990), also known by her online name Zoella, is an English media personality, entrepreneur and author. She began her career as a YouTuber in 2009 and has since amassed over 10 million subscribers.

Her debut novel, Girl Online, was published in November 2014 and broke the record for highest first-week sales of a first-time novelist. She has since released two sequels and a non-fiction book, Cordially Invited, and later co-wrote the book duology The Magpie Society with Amy McCulloch.