Winterland Ballroom

Winterland Arena
The Band playing at the Winterland Arena on Thanksgiving Day, 1976.
Interactive map of Winterland Arena
Location2000 Post Street at Steiner Street, San Francisco, California
Coordinates37°47′06″N 122°26′06″W / 37.785036111111°N 122.43488888889°W / 37.785036111111; -122.43488888889
OwnerBill Graham (1971–1978)
Capacity5,400 (1971–1978)
Construction
OpenedJune 29th, 1928
Renovated1971 (Converted exclusively to music venue)
ClosedDecember 31st, 1978
Demolishedlate 1985

Winterland, called at first New Dreamland Auditorium and later Winterland Arena and Winterland Ballroom, was an ice-skating rink and music venue in San Francisco operational from 1928 to 1979 and demolished in 1986.

Built at the corner of Post Street and Steiner Street, it was converted for exclusive use for music in 1971 by concert promoter Bill Graham, who made it a popular stop for rock acts. Graham's related merchandising company Winterland Productions sold concert shirts, memorabilia and sports-team merchandise.