Willie Peyote

Willie Peyote
Willie Peyote in February 2025
Background information
Born
Guglielmo Bruno

(1985-08-28) 28 August 1985
Turin, Piedmont, Italy
GenresAlternative hip hop
Occupations
  • Rapper
  • songwriter
Years active2004–present
LabelVirgin Records

Guglielmo Bruno (born 28 August 1985), known professionally as Willie Peyote, is an Italian rapper and singer-songwriter.

His stage name is a pun on the cartoon character Wile E. Coyote and the entheogenic cactus peyote, along with the English version of his name Guglielmo.

He participated at the Sanremo Music Festival 2021 with the song "Mai dire mai (La locura)", winning the Mia Martini critics award, and finishing in 6th position. In December 2024, he was announced as one of the participants in the Sanremo Music Festival 2025. He placed 16th with the song "Grazie ma no grazie".

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