Waters of March

"Waters of March" (Portuguese: "Águas de Março" [ˈaɡwɐz dʒi ˈmaʁsu]) is a Brazilian song composed by Antônio Carlos Jobim (1927–1994) in 1972. Jobim wrote both the original Portuguese and the English lyrics. The lyrics do not tell a story, but rather present a series of images that form a collage; nearly every line starts with "É..." ("It is..."). In 2001, "Águas de Março" was named as the all-time best Brazilian song in a poll of more than 200 Brazilian journalists, musicians and other artists conducted by Brazil's leading daily newspaper, Folha de S.Paulo. It was also voted by the Brazilian edition of Rolling Stone as the second greatest Brazilian song after "Construção" by Chico Buarque.

The inspiration for "Águas de Março" came from Rio de Janeiro's rainiest month. March is typically marked by sudden storms with heavy rains and strong winds that cause flooding in many places around the city. The lyrics and the music have a constant downward progression much like the water torrent from those rains flowing in the gutters, which typically would carry sticks, stones, bits of glass, and almost everything and anything. Following the success of Waters of March in the 70s, the song was adapted for use in a series of advertisements for Coca-Cola in the 80s. These ended with the then current slogan "Coke Is It".