WSGW (AM)

WSGW
Broadcast areaMichigan Tri-Cities
Frequency790 kHz
BrandingNewsRadio 790 WSGW
Programming
FormatNews/talk
NetworkCBS News Radio
Affiliations
Ownership
Owner
History
First air date
August 11, 1950 (1950-08-11)
Call sign meaning
Saginaw
Technical information
Licensing authority
FCC
Facility ID22674
ClassB
Power
  • 5,000 watts day
  • 1,000 watts night
Transmitter coordinates
43°27′40.1″N 83°48′47.9″W / 43.461139°N 83.813306°W / 43.461139; -83.813306
Links
Public license information
WebcastListen live
Websitewww.wsgw.com

WSGW (790 kHz) is a commercial AM radio station in Saginaw, Michigan, owned by Connoisseur Media. It simulcasts a news/talk radio format with sister station 100.5 WSGW-FM. The two stations identify themselves as "100.5 and 790 Newsradio WSGW". The studios are on Tittabawassee Road.

By day, WSGW is powered at 5,000 watts. At night, to protect other stations on 790 AM from interference, it reduces power to 1,000 watts. The station uses a directional antenna with a six-tower array. The transmitter is on Uncle Henry Road in Blumfield Township.