WRUF-FM

WRUF-FM
Broadcast areaGainesville - Ocala
Frequency103.7 MHz (HD Radio)
BrandingCountry 103.7, The Gator
Programming
FormatCountry
SubchannelsHD2: ESPN Radio (WRUF)
AffiliationsCompass Media Networks
Premiere Networks
Westwood One
Ownership
OwnerUniversity of Florida
OperatorAudacy, Inc. (via JSA)
via UF: WUFT, WUFT-FM, WUFQ, WRUF-LD, WRUF
via Audacy: WKTK, WSKY-FM
History
First air date
1948 (1948)
Call sign meaning
Radio from the University of Florida
Technical information
Licensing authority
FCC
Facility ID66575
ClassC1
ERP100,000 watts
HAAT234 meters (768 ft)
Transmitter coordinates
29°42′34.00″N 82°23′40.00″W / 29.7094444°N 82.3944444°W / 29.7094444; -82.3944444
Links
Public license information
WebcastListen live
Website1037thegator.com

WRUF-FM (103.7 FM) is a commercial radio station licensed to Gainesville, Florida, United States, broadcasting a country music format. It is owned by the University of Florida; while the university is a non-profit organization owned by the State of Florida, WRUF-FM and WRUF are operated as commercial stations, supported by advertising through a joint sales agreement (JSA) with Audacy, in contrast to co-owned NPR member WUFT-FM, and emergency station WUFQ, both non-commercial outlets. The studios and offices are inside the Flanagan wing of Weimer Hall within the College of Journalism and Communications on the university's campus on Stadium Road in Gainesville.

WRUF-FM's transmitter tower is off NW 53rd Avenue at Devil's Millhopper Geological State Park.