WICH

WICH
Broadcast areaNew London County
Frequency1310 kHz
BrandingWICH 94.5 FM and 1310 AM Personality Radio
Programming
FormatSoft oldies; adult standards; talk radio
Affiliations
Ownership
Owner
History
First air date
September 1946 (1946-09)
Former call signs
WNOC (1946–1949)
Call sign meaning
Sequentially assigned by the FCC. It was used a backronym for its city of license: Norwich
Technical information
Licensing authority
FCC
Facility ID72347
ClassB
Power5,000 watts
Transmitter coordinates
41°33′10.4″N 72°4′32.3″W / 41.552889°N 72.075639°W / 41.552889; -72.075639
Translator94.5 W233DB (Norwich)
Links
Public license information
Websitewww.wich.com

WICH (1310 AM, "Personality Radio") is a commercial radio station licensed to Norwich, Connecticut, and serving New London County. It is owned by Bonnie Rowbotham with the license held by Hall Communications, Inc. The station's studios and offices are located on Cuprak Road in Norwich. WICH airs a mix of soft oldies, adult standards and talk radio. It carries the syndicated "America's Best Music" radio format nights and weekends, with local DJs on weekday mornings and the talk show Fox Across America with Jimmy Failla on weekday afternoons.

WICH is powered at 5,000 watts. To avoid interfering with other stations on 1310 AM,it uses a directional antenna with a three-tower array. The station's transmitter is located on Tower Hill Road in Norwich. Programming is also heard on FM translator W233DB at 94.5 MHz.