Visit Myanmar Year
Visit Myanmar Year or Visit Burma Year was an initiative starting in 1996 by the Burmese government to encourage tourism in Myanmar. The year was seen as a way to improve Myanmar's international reputation and economic output. In preparation for the year, numerous new tourist attractions were built, controversially with the use of mass forced labor and evictions. The year underperformed expectations amidst a global call for a boycott of tourism led by democratic figurehead Aung San Suu Kyi, but nevertheless increased tourism compared to previous years.