Viña del Mar International Song Festival
| Viña del Mar International Song Festival | |
|---|---|
Stage for the LX Viña del Mar International Song Festival (2019) | |
| Genre | Various |
| Dates | 3rd week of February |
| Locations | Viña del Mar, Chile |
| Years active | 1960-present |
| Capacity | 15,000 |
| Website | Viña del Mar city website |
The Viña del Mar International Song Festival (Spanish: Festival Internacional de la Canción de Viña del Mar) is an annual international music festival held during the third week of February in Viña del Mar, Chile. Established in 1960, it is the oldest and largest music festival in Latin America, the largest Latin festival in the world, and one of the longest running music festivals globally. The festival was only cancelled in 2021 and 2022 due to COVID-19 pandemic.
The festival takes place for six days at the Quinta Vergara Amphitheater, a stage that has a capacity for 15,000 spectators, and is broadcast live on radio, television, streaming and online video platforms, regularly breaking viewing records with an estimated audience of around 250 million of people. Through television, the event reaches the entire American continent, a large part of Europe, North Africa and Australia; while via streaming to the whole world. It moves millions of dollars in sponsorships, associated television programs, advertising and tourism; and it receives extensive media coverage.
Although popular and folk music competitions were the origin of the festival, during the last decades they have been relegated to the background, giving preference to guest music stars, who are the true highlight of the event. Leading Latin pop, ballad, bolero and Latin rock artists have headlined, alongside hundreds of others who have appeared over the past six decades on stage encompassing such diverse genres as Latin R&B, Latin trap, cumbia, salsa, reggaeton, bachata among others.