Three stripes
One of the typical Adidas logo with the three stripes, introduced in 1991; this one for its Performance and Sportswear brandline, used as the brand's main logo since 2022. | |
Three stripes design application on shoes and packaging. | |
| Product type | Corporate identity |
|---|---|
| Owner | Adidas |
| Country | Germany |
| Introduced | 1949 |
| Markets | Worldwide |
Three stripes is a trademark of Adidas consisting of three parallel lines, which typically feature along the side of Adidas apparel. Adidas was known for this branding early in its history, with its owner, Adolf Dassler, describing it as "The three stripe company".