Thongchai McIntyre

Thongchai McIntyre (Thai: ธงไชย แมคอินไตย์, pronounced [tʰōŋ.tɕʰāj mɛ́k.ʔīn.tāj]; born Albert McIntyre on 8 December 1958) is a Thai singer, actor, and 2023-batch National Artist of Thailand. Nicknamed Bird (Thai: เบิร์ด, pronounced [bɤ́ːt]), he is among the most commercially successful singers in Thai music history, with over 25 million albums sold.

Thongchai holds the record for the most solo studio albums in Thailand to exceed one million copies in sales—seven albums, along with two additional special albums that also surpassed one million in sales. His most iconic milestones include the album Boomerang (1990), which made him the first GMM Grammy artist to sell over two million copies. That same year, he starred as Kobori in the drama Khu Kam (1990), which became the highest-rated Thai television drama at the time. This double success gave rise to what became known as the "Bird Fever" phenomenon, which significantly influenced both the music and television industries in Thailand.

Following this success was the album Prik Kee Noo (1991), which sold more than 3.5 million copies, becoming the best-selling Thai album of the 1990s. Later, the album Chud Rab Kaek (2002) achieved over five million in sales, setting the all-time record for album sales in Thailand.