Technorati

Technorati
Type of site
Search Engine & publisher advertising platform
Available inEnglish
OwnerSynacor
LaunchedNovember 2002
Current statusactive

Technorati is a search engine and a publisher advertising platform. Technorati launched its ad network in 2008. In 2016, Synacor acquired Technorati for $3 million.

The company's core product was previously an Internet search engine for searching blogs. The website stopped indexing blogs and assigning authority scores in 2014 with the launch of its new website, which is focused on online publishing and advertising. Technorati was founded by Dave Sifry, with its headquarters in San Francisco. Kevin Marks was the site's Principal Engineer. Tantek Çelik was the site's Chief Technologist.