Takis

Takis
Takis logo (top); guacamole-flavored Takis (bottom)
Product typeTortilla chip
OwnerBarcel (subsidiary of Grupo Bimbo)
CountryMexico
Introduced1999
Markets
  • Mexico
  • Argentina
  • Brazil
  • Canada
  • United States
  • United Kingdom
  • European Union and the rest of European countries
  • Japan
  • Middle East and Africa
  • Australia
  • New Zealand
TaglineFace The Intensity
Are you Takis enough?
Websitehttps://takis.us/ (USA)

Takis is a Mexican brand of flavored rolled tortilla chips produced by Barcel, a subsidiary of Grupo Bimbo. First sold in Mexico in 1999 as Taquis, the brand was renamed to Takis in 2004. Barcel originally intended to aim Takis towards a Hispanic demographic, but its popularity quickly spread. The snack was introduced to the United States in 2001 and to Canada in 2015.

Takis chips come in numerous flavors, the best selling of which is the chili-lime "Fuego" flavor, sold in distinctive purple bags, introduced in 2006. The shape of Takis is fashioned after the taquito. Besides the rolled corn chips, Takis produces other snacks with the same flavor lines, including different potato chip varieties, corn "stix", and peanuts.