Sun Bowl

Sun Bowl
Sun Bowl
	Tony the Tiger Sun Bowl
Stadium	Sun Bowl
Location	El Paso, Texas, U.S.
Previous stadiums	Kidd Field; (1938–1962); Jones Stadium; (1935–1937);
Operated	1935–present
Championship affiliation	Bowl Coalition; (1992–1994)
Conference tie-ins	Pac-12, ACC
Previous conference tie-ins	Border (1936–1961); Big Ten (1995–2005); Big 12 (2006–2009); Big East (2006–2009);
Payout	US$4.55 million (2019)
Website	sunbowl.org
Sponsors
	John Hancock (1986–1993); Norwest Corporation (1996–1998); Wells Fargo (1999–2003); Helen of Troy Limited (2004–2009;; through its Vitalis and Brut brands); Hyundai (2010–2018); Kellogg's (2019–2022); WK Kellogg Co (2023–present;; since 2025 a subsidiary of Ferrero SpA);
Former names
	Sun Bowl (1936–1985); John Hancock Sun Bowl (1986–1988); John Hancock Bowl (1989–1993); Sun Bowl (1994–1995); Norwest Bank Sun Bowl (1996); Norwest Sun Bowl (1997–1998); Wells Fargo Sun Bowl (1999–2003); Vitalis Sun Bowl (2004–2005); Brut Sun Bowl (2006–2009); Hyundai Sun Bowl (2010–2018);
2025 matchup
	Arizona State vs. Duke (Duke 42–39)

The Sun Bowl is a college football bowl game that has been played since 1935 in the southwestern United States at El Paso, Texas. Along with the Sugar Bowl and Orange Bowl, it is the second-oldest bowl game in the country, behind the Rose Bowl. Usually held near the end of December, games are played at the Sun Bowl stadium on the campus of the University of Texas at El Paso. Since 2011, it has featured teams from the Atlantic Coast Conference (ACC) and the Pac-12 Conference. This arrangement will continue through the 2025 season, with either Pac-12 schools, or Pac-12 "legacy schools" (the 10 schools that have left the conference in 2024 for the Big Ten, Big 12, and ACC) fulfilling previous Pac-12 bowl obligations for the next two seasons.

Since 2019, the game has been officially known as the Tony the Tiger Sun Bowl, after the mascot for Frosted Flakes. Previous sponsors include John Hancock Financial, Norwest Corporation, Wells Fargo, Helen of Troy Limited (using its Vitalis and Brut brands), and Hyundai Motor Company.