Specialized Bicycle Components

Specialized Bicycle Components, Inc.
Company typePrivate
IndustryBicycles
Founded1974 (1974)
FounderMike Sinyard
Headquarters,
US
Key people
Armin Landgraf (CEO)
Products
Brands
  • Roval
  • S-Works
RevenueUS$500 million (est.) (2011)
Number of employees
c. 1,300 (2022)
Websitespecialized.com
Footnotes / references

Specialized Bicycle Components, Inc., colloquially known as and stylized as SPECIALIZED, is an American company that designs, manufactures and markets bicycles, bicycle components and related products under the brand name "Specialized", the premium and professional oriented "S-Works" badge, and high end components represented by the "Roval" name.

The Morgan Hill, California-based company was founded in 1974 by Mike Sinyard.