Sass & Bide
Sass & Bide store at Indooroopilly Shopping Centre | |
| Company type | Subsidiary |
|---|---|
| Founded | 1999 |
| Headquarters | Sydney , Australia |
| Owner | Myer |
| Website | sassandbide |
Sass & Bide (stylised as sass & bide) is an Australian women's fashion label. It was established in 1999 by Sarah-Jane Clarke and Heidi Middleton. In 2003, half of the company was sold to Daniel Besen and David Briskin. Myer acquired a majority stake in the label in 2011 before purchasing the label in its entirety in 2013. Clarke and Middleton left the business in 2014.
The label has been worn by Sarah Jessica Parker, Madonna, Rihanna, Kate Moss, Beyoncé, Paris Hilton, Nicole Richie and Mila Kunis.