Rockstar Energy

Rockstar Energy
Rockstar Energy can as of 2023
Product typeEnergy drink
OwnerCelsius Holdings (US, Canada) PepsiCo (international)
CountryUnited States
Introduced2001 (2001)
Websiterockstarenergy.com

Rockstar Energy (stylized as ROCKST★R or ЯR) is a brand of energy drinks created in 2001. It had a 10% market share of the global energy drink market in 2020, the third-highest after Red Bull and Monster Energy. In 2020, the Rockstar brand and company were purchased by PepsiCo; in 2025, Celsius Holdings acquired the brand in the US and Canada. Rockstar is based in Los Angeles, California.

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