Rockism and poptimism

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Rockism and poptimism are ideological arguments about popular music prevalent in mainstream music journalism. Rockism is the belief that rock music depends on values such as authenticity and artfulness, which elevate it over other forms of popular music.

The term "rockism" was coined in 1981 by English rock musician Pete Wylie. It soon became a pejorative used humorously by self-described "anti-rockist" music journalists. The term was not generally used beyond the music press until the mid-2000s, and its emergence then was partly attributable to bloggers using it more seriously in analytical debate. In the 2000s, a critical reassessment of pop music was underway, and by the next decade, poptimism supplanted rockism as the prevailing ideology in popular music criticism.

While poptimism was envisioned and encouraged as a corrective to rockist attitudes, opponents of its discourse argue that it has resulted in certain pop stars being shielded from negative reviews as part of an effort to maintain a consensus of uncritical excitement. Others argue that the two ideologies have similar flaws.

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