Rambler Rebel

The Rambler Rebel is a series of automobiles manufactured by the American Motors Corporation (AMC) of Kenosha, Wisconsin, across two distinct periods: from 1957 through 1960 and again for the 1966 and 1967 model years.

The Rebel is significant in automotive history with its introduction for the 1957 model year as a singular, high-performance model. Available only as a four-door hardtop, it is widely recognized as the first factory-produced intermediate-sized high-performance car, effectively pioneering what would later be known as the "muscle car" market segment. It was among the earliest production vehicles to offer electronic fuel injection, showcasing AMC's technological initiatives.

The Rebel name was expanded for use on 1958 through 1960 Rambler models featuring a V8 engine as standard equipment. Available as sedans and station wagons in two trim levels, they largely mirrored the Rambler Six models. The Rebel nameplate was reintroduced for the 1966 model year as a premium, intermediate-sized two-door hardtop model. For the 1967 model year, AMC consolidated its newly designed intermediate line under the Rambler Rebel name. This change was pivotal for AMC. The long-standing "Rambler" marque was dropped from the intermediate-sized models, and they were rebranded as the AMC Rebel beginning with the 1968 model year.

Beyond its domestic production in Kenosha, Wisconsin, Rambler Rebel models were assembled at the former Nash Motors plant in Toronto, Canada, until the facility closed in July 1957. Canadian-market Ramblers were then imported from Kenosha until AMC established its new assembly plant in Brampton, Ontario, in December 1960. The Rebel's global reach included assembly in Belgium by Renault, in Australia by Australian Motor Industries (AMI), in New Zealand by Campbell Motor Industries, and in Argentina by Industrias Kaiser Argentina (IKA).