Public image of Roman Reigns
Roman Reigns (born Joe Anoaʻi) is a professional wrestler who has been the subject of extensive media coverage and varying public perception throughout his career. Reigns made his WWE main roster debut in November 2012 as part of the popular faction The Shield, after performing in the company's developmental system since 2010. Initially well-received, he faced increasing criticism following his 2014 transition to a heroic main event role, with fans reacting negatively to what was perceived as a heavily manufactured push, with his 2015 Royal Rumble victory receiving notable backlash. This culminated in Reigns headlining four consecutive WrestleMania events (2015–2018), each met with significant crowd rejection.
During his early years as a top star, fan backlash stemmed from various factors, including perceptions of favoritism, his wrestling style, promo ability, and overall character presentation. Media reactions varied, with Pro Wrestling Torch editor Wade Keller describing WWE's handling of Reigns as a "war on fans", while David Shoemaker of Grantland wrote that Reigns was the company's "most despised wrestler" in over 25 years, and Yahoo! Sports questioned whether he was "the biggest failure in professional wrestling history". WWE wrestler and WWE Hall of Fame member Bret Hart blamed WWE’s creative direction, arguing that Reigns' potential was undermined by poor storytelling. In 2016, Reigns was voted Most Overrated by Wrestling Observer Newsletter readers, as well as the Most Hated Wrestler of the Year by Pro Wrestling Illustrated readers, with Reigns being the first heroic ("babyface") character to receive the latter since the award's inception in 1972. In response, Reigns attributed the criticism to jealousy, dismissing outside critiques, and asserting that he would not change to satisfy detractors.
Reception shifted dramatically in 2020 when Reigns adopted a villainous persona as the "Tribal Chief" and led the Bloodline faction. This reinvention drew widespread critical acclaim, particularly during his multi-year reign as Undisputed WWE Universal Champion which won received numerous awards from publications such as Wrestling Observer Newsletter and Pro Wrestling Illustrated. In 2024, following a return to a heroic role as the "Original Tribal Chief", Reigns again began receiving positive crowd reactions. Sports Illustrated remarked that WWE had "finally made Roman Reigns the monster babyface they always believed he could be."