Persil

Persil

Persil logo used by Henkel (top) and Unilever (bottom)
Product typeLaundry detergent
OwnerHenkel, licensee: Unilever
CountryGermany (Henkel) & United Kingdom (Unilever)
Introduced1907 (1907)
Related brandsWipp
Dixan
Le Chat or Skip (France)
Rinso (Indonesia)
Via (Sweden)
Bǎoyíng (寶瀅) (Taiwan)
MarketsAlbania, Austria, Canada, China, Cyprus, Egypt, France, Germany, Greece, Ireland, Israel, Italy, Lebanon, Mexico, Netherlands, New Zealand, Poland, Portugal, Romania, Saudi Arabia, Serbia, Spain, Syria, Taiwan, Turkey, United Kingdom, United States, Ukraine, Russia
Previous ownersHenkel & Cie
Websitewww.henkel.com

Persil ((UK) /ˈpɜːrsɪl/, (US) /pɜːrˈsɪl/, German pronunciation: [pɛʁˈziːl]) is a brand of laundry detergent manufactured and marketed by two (unrelated) companies Henkel of Germany and Unilever of the United Kingdom. Unilever manufacture and market the brand in the United Kingdom, Ireland, France, Latin America (except Mexico), China, Australia and New Zealand. In all other countries Persil is manufactured and marketed by Henkel. Persil was introduced in 1907 by Henkel. It was the first commercially available laundry detergent that combined bleach with the detergent. The name was derived from two of its original ingredients, sodium perborate and sodium silicate.