ParticipACTION

ParticipACTION is a Canadian non-profit charitable organization and an enduring part of Canada’s physical activity history, encouraging people to get healthy by getting active since 1971.[1] Through its award-winning public education campaigns, best-in-class thought leadership and innovative engagement initiatives, the organization is working to build a more resilient and accessible culture of movement by removing barriers and creating opportunities for everyone living in Canada to make room to move in their daily lives. With a mission to help people move more where they live, learn, work and play, ParticipACTION envisions a Canada where physical activity is a vital part of everyday life for everyone.  

As Canada’s premier physical activity organization, ParticipACTION works with its partners, which include organizations within the sport, physical activity and recreation sector, alongside government and corporate sponsors, to help people living in Canada be more physically active by:

  • Inspiring and supporting people to make physical activity a vital part of their everyday lives;
  • Reducing barriers to physical activity so that people can make room to move in their daily lives;
  • Identifying and providing opportunities for movement through engagement initiatives and thought leadership;
  • Championing the need for Canada to make physical activity a national priority through collaborative advocacy efforts that aim to drive policy changes and promote a more active and healthier society;  
  • Conducting, synthesizing and disseminating research and knowledge about physical activity, sport participation and sedentary behaviour.
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