Pacific Asia Travel Association

Pacific Asia Travel Association
AbbreviationPATA
Founded1951 (1951)
Founder
Founded atHonolulu, Hawaiʻi, US
Typetrade association
Legal statusnot for profit
Purposetourism promotion
HeadquartersBangkok, Thailand
Location
  • Beijing, China
Region served
Asia–Pacific
Chief Executive Officer
Noor Ahmad Hamid
Chief Financial Officer
Pairoj Kiatthunsamai
Websitewww.pata.org
Formerly called
  • Pacific Interim Travel Association (1952–1953)
  • Pacific Area Travel Association (1953–1986)

The Pacific Asia Travel Association (PATA) is a membership association working to promote the responsible development of travel and tourism in the Asia Pacific region. The Association organises innovative events, publishes research, and provides networking opportunities, brand exposure and advocacy, and sustainability consultation.

PATA’s current vision and mission statements have been ratified during the 74th Annual General Meeting on April 22, 2025. The vision statement is ‘A meaningful Pacific Asia tourism economy’ and the mission statement is ‘To share knowledge, enable networking, and protect tourism economy assets by fostering innovation, collaboration and adaptability.’

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