Now and Later

This article is about the candy. For the song by Sage the Gemini, see Now and Later (song).

Now and Later is an American brand of fruit-flavored taffy-like candy manufactured by Ferrara Candy Company. The candy is formed into squares and packaged in colorful paper. The candy is sold in Original, Chewy, and Morphs varieties.

The name Now and Later was meant to suggest to customers that they can eat some now and save some for later.

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