Milky Way (chocolate bar)

Milky Way
A U.S. Milky Way bar (left) and a global Milky Way bar (right)
Product typeConfectionery
OwnerMars Inc.
Introduced1924 (1924)
Websitemilkywaybar.com
Matching regional names of Mars Inc. bars
Bar type Brand name
United States Canada Rest of the world
Chocolate and nougat 3 Musketeers Milky Way
Chocolate, nougat and caramel Milky Way Mars
Chocolate, nougat, caramel and almonds Snickers Almond
(Mars before 2003)
N/a Mars Almond
Chocolate, nougat, caramel and peanuts Snickers Snickers
(Marathon before 1990*)
Chocolate and caramel
(discontinued)
Marathon
N/a 3 Musketeers
Legend
  • * In Britain and Ireland only
    3 Musketiers in German; 3 Mousquetairs in French

Milky Way is a brand of malt-flavored milk chocolate-covered confectionery snacks manufactured and marketed by Mars Inc. since 1923. Created by Frank Mars, it was his first chocolate bar product. There are two varieties of Milky Way: the original American bar made of nougat and caramel, which has been marketed as the Mars bar outside the United States; and the global Milky Way bar which has no caramel, and is marketed as 3 Musketeers in the U.S. and Canada.