Magic (Jolin Tsai album)

Magic
Standard edition cover
Studio album by
ReleasedMarch 7, 2003 (2003-03-07)
GenrePop
Length45:51
LabelSony
Producer
Jolin Tsai chronology
Dance Collection
(2002)
Magic
(2003)
The Age of Innocence
(2003)
Singles from Magic
  1. "Magic"
    Released: February 19, 2003 (2003-02-19)

Magic (Chinese: 看我72變) is the fifth studio album by Taiwanese singer Jolin Tsai, released on March 7, 2003, by Sony. The album was produced by a team of prominent figures including Bing Wang, Peter Lee, Jamie Hsueh, Jay Chou, and Huang Yi. It blends a variety of musical styles–pop, disco, funk, folk, hip-hop, and British rock–crafted with a focus on Tsai's vocal tone, delivery, and artistic positioning. Widely regarded as a pivotal work in her career, Magic marked her transformation in sound and firmly established dance-pop as the defining direction of her musical identity.

Following its release, the album topped the G-Music sales charts in Taiwan for ten consecutive weeks, selling over 360,000 copies domestically. It achieved total sales of over 1.5 million copies across Asia. In 2003, Magic ranked as the second best-selling album of the year in Taiwan and was the highest-selling album by a female artist.

The album was nominated for Album of the Year at the 15th Golden Melody Awards. Tsai herself was nominated for Best Female Mandarin Singer, and Baby Chung received a nomination for Best Music Arrangement for his work on the track "Prague Square"–a category he ultimately won.