Lipovitan
A standard 150ml bottle of Lipovitan | |
| Type | Energy drink |
|---|---|
| Manufacturer | Taisho Pharmaceutical Co. |
| Origin | Japan |
| Introduced | 1962 |
| Color | Bright yellow |
| Ingredients | Taurine |
| Related products | Krating Daeng |
| Website | Company website 大正製薬製品情報:リポビタンＤ at the Wayback Machine (archived 2007-09-30) |
Lipovitan (リポビタン, Ripobitan), marketed in some English-speaking countries under the name Libogen and Livita, is an energy drink manufactured by the Japanese company Taisho Pharmaceutical Co. and its licensee Osotspa. Widely available in Asia, it retails in brown-colored translucent 100 ml bottles and has a distinctive bright yellow color. Lipovitan is marketed to alleviate physical and mental fatigue.