Landor Associates

Landor is an American brand consulting firm founded in 1941 by Walter Landor, who pioneered some research, design, and consulting methods that the branding industry still uses.

Headquartered in San Francisco, the company maintains 32 offices, including China, France, Germany, India, Italy, the United Kingdom, Mexico, Singapore, Australia, Japan, South Africa, Spain and the United States. Landor is a member of the network WPP plc, the world's largest advertising company by revenues.

Landor's work includes brand research and valuation, brand strategy and architecture, brand purpose and design, corporate identity and packaging design, innovation, naming and writing, branded experience, brand equity management, employee engagement, and digital branding.