Kre-O

KRE-O is a line of construction toys manufactured by South Korea-based Oxford and marketed by Hasbro. Kre-O was released in stores in Fall 2011. The name Kre-O comes from the Latin word creo, which means "I create". Kre-O toys feature highly articulated humanoid figures called "Kreons". Kre-O blocks are compatible with Lego bricks and Lego minifigures, hence also compatible with Mega Bloks, Cobi (building blocks), and other building block brands. After Transformers, Hasbro would not license further construction sets based on the Transformers series until Lego Icons.