KYRV

KYRV
Broadcast areaSacramento metropolitan area
Frequency93.7 MHz (HD Radio)
Branding93-7 The River
Programming
FormatClassic hits
SubchannelsHD2: 107.1 The Bull (country music)
Ownership
Owner
History
First air date
June 1970 (1970-06)
Former call signs
  • KPOP-FM (CP, 1968–1969)
  • KPIP (1969–1980)
  • KPOP (1980–1986)
  • KDJQ (1986–1987)
  • KRXQ (1987–1998)
  • KRAK (1998–1999)
  • KXQA (1999)
  • KXOA (1999–2004)
  • KHWD (2004–2005)
  • KQJK (2005–2017)
Former frequencies
93.5 MHz (1970–1988)
Call sign meaning
"River" (also a reference to the Sacramento River)
Technical information
Licensing authority
FCC
Facility ID11273
ClassB1
ERP25,000 watts
HAAT100 meters (330 ft)
Transmitter coordinates
38°44′21.6″N 121°12′53.8″W / 38.739333°N 121.214944°W / 38.739333; -121.214944
TranslatorHD2: 107.1 K296GB (North Highlands)
Links
Public license information
WebcastFM/HD1: Listen live (via iHeartRadio)
HD2: Listen live (via iHeartRadio)
Website937theriver.iheart.com

KYRV (93.7 FM) is a commercial radio station licensed to Roseville, California, and serving the Sacramento metropolitan area. It airs a classic hits radio format, leaning toward classic rock. KYRV is owned by iHeartMedia with studios and offices on River Park Drive near the Arden Fair Mall.

KYRV has an effective radiated power (ERP) of 25,000 watts. The transmitter is off Quail Lane in Granite Bay. KYRV broadcasts using HD Radio technology. Its HD2 signal carries country music as "107.1 The Bull", which feeds FM translator K296GB at 107.1 FM.