KPIG-FM

KPIG-FM
Broadcast areaSanta CruzMontereySalinas, California
Frequency107.5 MHz
BrandingK-PIG
Programming
FormatProgressivefull-service
Ownership
Owner
History
First air date
1987
Former call signs
KPIG (1987–2005)
Call sign meaning
Pig
Technical information
Facility ID54745
ClassA
ERP5,400 watts
HAAT103 meters
Transmitter coordinates
36°50′5.8″N 121°42′25.8″W / 36.834944°N 121.707167°W / 36.834944; -121.707167
Repeater94.9 KPYG (Cayucos)
Links
WebcastListen Live
Websitekpig.com

KPIG-FM (107.5 FM, "K-PIG") is a radio station licensed to Freedom, California, United States. Founded in 1988, the studio is based in Watsonville, California, and broadcasts to the counties of Santa Cruz and Monterey. KPIG is known for its eclectic programming format that combines Americana, alt-country, folk, blues, and classic rock, along with irreverent DJ commentary and local community involvement. It also has a radio repeater on 94.9 MHz FM in San Luis Obispo County as KPYG (since 2004). The station's logo, designed by John F. Johnson, features a sunglasses-wearing pig in farmer's clothing and a cowboy hat, as well as its branding, website and city of license. It has been owned by Stephens Media Group since October 2019.