JML (company)

John Mills Limited
JML
Company typePrivate limited company
IndustryRetail
Founded1986 (1986)
FounderJohn Mills
HeadquartersLondon, England
Key people
Ken Daly
(Chief Executive Officer)
Websitewww.jmldirect.com

John Mills Limited (trading as JML) is a consumer products company based in the United Kingdom that markets household and lifestyle products through retail demonstrations and video displays in stores. The company develops and sells products in categories including homewares, health and beauty, DIY and gifts. It sells them through its website, TV channels and retail stores.

In addition to its own products, JML also distributes products by other international direct response television (DRTV) suppliers.

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