Jean-Claude Beton

Jean-Claude Beton (January 14, 1925 – December 2, 2013) was a French businessman and entrepreneur. He was a key figure in the rise of the French soft drink maker Orangina, being credited with transforming the drink from a little-known citrus soda first manufactured by his father, Léon Beton, into a major global brand. Beton launched Orangina's iconic, signature 8-ounce bottle in 1951, which became a symbol of the brand. The bottle is shaped like an orange, with a glass texture designed to mimic the fruit. In 2009, Beton called Orangina the "champagne of soft drinks", saying that "It doesn't contain added colorants. It was and still is slightly sparkling. It had a little bulby bottle."