Jane (magazine)

Jane was an American magazine created to appeal to the women who grew up reading Sassy magazine; Jane Pratt was the founding editor of each. It was published monthly from September 1997 to August 2007. Its original target audience (as pitched to advertisers) was aged 18–34, and was designed to appeal to women who did not like the typical women's magazine format. Pratt originally intended the magazine to be named Betty, but she was voted down by everyone else involved in making the magazine.