Jai Shri Ram
Jai Shri Ram (Devanagari: जय श्री राम; IAST: Jaya Śrī Rāma) is an expression in Indic languages, translating to "Glory to Lord Rama" or "Victory to Lord Rama". The proclamation has been used by Hindus as a symbol of adhering to the Hindu faith, or for projection of varied faith-centered emotions.
The expression has been increasingly used by Indian organisations aligning with Hindutva, a Hindu nationalist ideology, such as the Vishva Hindu Parishad (VHP), Bharatiya Janata Party (BJP) and their allies, which adopted the slogan in the late 20th century as a tool for increasing the visibility of Hinduism in public spaces, before going on to use it as a battle cry. The slogan has since been employed in connection with the perpetration of communal violence against Muslims.