Ivan Chermayeff

Ivan Chermayeff
Chermayeff in 2012
Born(1932-06-06)June 6, 1932
DiedDecember 2, 2017(2017-12-02) (aged 85)
OccupationGraphic designer
ChildrenSam Chermayeff, Maro Chermayeff, Catherine Chermayeff, Sacha Chermayeff
FatherSerge Chermayeff
AwardsAIGA Medal, National Design Award for Lifetime Achievement, AIA Industrial Arts Medal

Ivan Chermayeff HonRDI (June 6, 1932 – December 2, 2017) was a British-born American graphic designer and artist. He is best known as co-founder of graphic design firm Chermayeff & Geismar. Chermayeff created logotypes for the Smithsonian Institution, New York Museum of Modern Art, and Harper Collins publishing house, as well as numerous poster designs, book covers, architectural sculptures, exhibitions, illustrations, and fine art. Chermayeff is credited with introducing the concept of design as problem-solving and inventing the modern graphic design profession.