Ishtar Music

Ishtar Music
Ishtar Music
FormerlyVenus Records and Tapes
Company typePrivate
Founded1985 (1985)
FounderGanesh Jain and Ratan Jain
Headquarters
India
Products
  • DVD
  • CD
  • Cassettes
ParentBelieve
YouTube information
Channel
Years active2005-present
Genres
Subscribers52.8 million
Views27.6 billion
Last updated: 18/02/2026
Websitewww.believemusic.com

Ishtar Music, previously known as Venus Records & Tapes, is an Indian record label company (owned by Believe Digital, a French company), and managed by Chaitany, was originally founded by Ganesh Jain and Ratan Jain as Venus Music in 1985 and currently a subsidiary of Believe Digital. It is primarily known for publishing and marketing Bollywood music soundtracks and Indi-pop music. In 2021, the company was acquired by Believe Digital and rebranded as "Ishtar".