I Am Ayu Tour
| Tour by Ayumi Hamasaki | |
Promotional poster | |
| Location | Asia |
|---|---|
| Associated album | Various |
| Start date | November 1, 2024 |
| End date | November 23, 2025 |
| Legs | 2 |
| No. of shows | 21 |
| Ayumi Hamasaki concert chronology | |
| Asia Tour 2025 A: I am Ayu Ep. II | |
2025 promotional poster | |
The I Am Ayu Tour is the third tour of Asia by Japanese singer-songwriter Ayumi Hamasaki. It began in Shanghai on November 1, 2024. Hamasaki announced a second chapter of the tour, Asia Tour 2025 A: I am Ayu Ep. II, on January 27, 2025. Official promotion dedicated the tour to Hamasaki's twenty-fifth anniversary since debut, as well as to fans who "love her songs beyond any language barriers".
Running for over two hours, the setlist for her 2024 concerts consisted of a combination of classic hits across Hamasaki's career, as well as interlude performances from her dance troupe and string orchestra. For the final date in Tokyo, the show was adjusted for a new year countdown. In 2025, the tour was advertised to have a different setlist per country, taking into account the "history, culture, and context" of each region.