ITV West Country

ITV West Country
TypeRegion of television network
BrandingITV1
Country
First air date
16 February 2009 (2009-02-16)
TV transmittersMendip, Stockland Hill, Huntshaw Cross, Caradon Hill, Redruth, Beacon Hill, Ridge Hill
HeadquartersBristol
Broadcast area
South West England
OwnerITV plc
Former names
ITV West & Westcountry
Picture format
1080i HDTV, downscaled to 16:9 576i for SDTV
AffiliationITV
Official website
www.itv.com/westcountry/
LanguageEnglish
ReplacedITV West
ITV Westcountry

ITV West Country is the British television service provided by ITV Broadcasting Limited for the South West England franchise area on the ITV network. Previously, between 2009 and 2013, the area was a non-franchise region, branded with the same name, incorporating the former ITV Westcountry franchise area and the ITV West sub-region of the ITV Wales & West franchise. The two companies which make up the new region - ITV Wales & West Ltd and Westcountry Television Ltd - each still legally exist until 14 January 2025; the former holding company for ITV Wales and West was however dissolved on 7 February 2023.