Glenn McDonald (data engineer)

Glenn McDonald (born in 1967 in Texas, U.S.) is a former employee of the music and audio streaming company Spotify who was responsible for grouping and naming genres at the company. Often described by media as a "data alchemist", he created the music discovery website Every Noise at Once.

In 2019, McDonald's metadata contributions to Spotify's algorithm, which drew from Every Noise at Once, led to the creation of the influential "hyperpop" Spotify playlist. Led by senior editor Lizzy Szabo, the playlist became instrumental in the wider popularization of the movement.