Gamification

Gamification is the process of integrating game design elements and principles into non-game contexts. The goal is to increase user engagement and motivation through the use of game elements such as points, badges, leaderboards, and more. It is a component of system design. Gamification has been used to improve organizational productivity, flow, learning, crowdsourcing, knowledge retention, employee recruitment and evaluation, usability, usefulness of systems, physical exercise, tailored interactions and icebreaker activities in dating apps, traffic violations, voter apathy, public attitudes about alternative energy, and more.