Game of the Century (college basketball)

Game of the Century
College Basketball
UCLA Bruins Houston Cougars
Pac-8 Independent
(13–0) (14–0)
69 71
Head coach:
John Wooden
Head coach:
Guy Lewis
1st half2nd halfTotal
UCLA Bruins 432669
Houston Cougars 462571
DateJanuary 20, 1968
VenueAstrodome, Houston, Texas
Attendance52,693
United States TV coverage
NetworkTVS Television Network
AnnouncersDick Enberg and Bob Pettit

In U.S. men's college basketball, the Game of the Century was a historic National Collegiate Athletic Association (NCAA) game between the Houston Cougars and the UCLA Bruins played on January 20, 1968, at the Astrodome in Houston, Texas. It was the first NCAA regular season game broadcast nationwide in prime time. It established college basketball as a sports commodity on television and led to the modern "March Madness" television coverage.