Fiesta Bowl

Fiesta Bowl
Vrbo Fiesta Bowl
StadiumState Farm Stadium
LocationGlendale, Arizona
Previous stadiumsSun Devil Stadium
(1971–2006)
Previous locationsTempe, Arizona
(1971–2006)
Operatedsince 1971
Championship affiliation
Previous conference tie-ins
PayoutUS$17 million (as of 2009)
Websitefiestabowl.org
Sponsors
Former names
  • Fiesta Bowl (1971–1985, 1991–1992)
  • Sunkist Fiesta Bowl (1986–1990)
  • IBM OS/2 Fiesta Bowl (1993–1995)
  • Tostitos Fiesta Bowl (1996–January 2014)
  • Vizio Fiesta Bowl (December 2014)
  • BattleFrog Fiesta Bowl (January 2016)
  • PlayStation Fiesta Bowl (2016–2022)
2026 matchup
Ole Miss vs. Miami (FL) (Miami 31–27)

The Fiesta Bowl is an annual American college football bowl game played in the Phoenix metropolitan area since 1971.

From its beginning until 2006, the game was hosted at Sun Devil Stadium in Tempe, Arizona. Since 2007, the game has been played at State Farm Stadium in Glendale, Arizona. Since 2022, it has been sponsored by Vrbo and officially known as the Vrbo Fiesta Bowl. Previous sponsors include PlayStation (December 2016–2022), BattleFrog (January 2016), Vizio (December 2014), Tostitos (1996–January 2014), IBM (1993–1995) and Sunkist (1986–1990).

Unlike other major bowls, the Fiesta Bowl has not always had major conference tie-ins. For the first nine editions, the Western Athletic Conference champion was invited to the bowl. In 1997, the Fiesta Bowl agreed to invite the champion of the newly-formed Big 12 Conference; the tie-in continued until 2014 when the Big 12 moved to the Sugar Bowl. During the late 1980s, the Fiesta Bowl used its lack of tie-ins to create two de facto national championship games between independents or teams from conferences without mandatory bowl obligations. These games increased the Fiesta Bowl's stature.

Beginning in 1992, the Fiesta Bowl joined with several other bowls to create the Bowl Coalition in an effort to produce an undisputed national champion in college football. It subsequently was part of the Bowl Alliance and Bowl Championship Series. From 1992 to 2006, the Fiesta Bowl served as the national championship game of these systems in 1996, 1999, and 2002. The Phoenix metropolitan area and the Fiesta Bowl Committee hosted the BCS National Championship Game in 2007 and 2011 in addition to the regular Fiesta Bowl game.

In 2014, the Fiesta Bowl, along with the "New Year's Six" bowls, became a part of the College Football Playoff. As part of the four team playoff from 2014 to 2023, the Fiesta Bowl served as a semifinal game in 2016, 2019, and 2022.

With the expansion of the College Football Playoff to twelve teams in the 2024–25 season, the Fiesta Bowl serves as either a quarterfinal or semifinal. It was the quarterfinal for the 2024 season and will be the semifinal for the 2025 season. While a semifinal, the game will be played one week after New Year's Day.

The Fiesta Bowl has donated over $12 million to charity. In 2020, it donated $1 million in emergency relief during the COVID-19 pandemic.

The current public address announcer of the Fiesta Bowl, as well as State Farm Stadium, is Jim Barnett, who has also served as pregame announcer for the three Super Bowls played at the stadium and was the announcer of the 2015 Pro Bowl.