Fanatics, Inc.

Fanatics, Inc.
Company typePrivate
IndustryTextile, E-commerce, trading cards and collectibles, digital collectibles/NFTs, sports betting and iGaming
Founded2011 in Jacksonville, Florida
FounderMichael Rubin
Headquarters
  • Jacksonville, Florida, U.S.
  • New York, New York, U.S.
  • Manchester, England
Area served
Worldwide
Key people
ProductsLicensed sports apparel, trading cards and sports collectibles, sportsbook
Brands
Number of employees
22,000
Divisions
  • Fanatics Commerce
  • Fanatics Collectibles
  • Fanatics Betting & Gaming
  • Fanatics Events
Websitefanaticsinc.com

Fanatics, Inc. is a global digital sports platform that consists of several businesses, including licensed sports merchandise, trading cards and collectibles, sports betting and iGaming, special events, and live commerce. The company was founded in Jacksonville, Florida, by Michael Rubin in 2011 as an online retailer of licensed sportswear and merchandise for major collegiate and professional sports leagues and teams.

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