FIFA Champions Badge
The FIFA Champions Badge is a kit emblem in the shape of a gold and white shield, awarded by FIFA to the reigning world champions of FIFA competitions, both at national team level (e.g. World Cup, Women's World Cup, Futsal World Cup and Beach Soccer World Cup) and at club team level (e.g. Club World Cup, Intercontinental Cup and Women's Champions Cup).
FIFA owns, produces and licenses the physical badge, which may only be worn on the first-team kits of the reigning title holders and is therefore considered a temporary honour that expires when a new winner is crowned. The badge cannot be used on replica kits or training apparel. The first badge was awarded in February 2008 to Milan, who were the reigning 2007 FIFA Club World Cup champions at the time.